CST's partners responded to the coronavirus outbreak


April 2, 2020 - CST's partners across the world have taken critical steps in response to the coronavirus outbreak. Their efforts prioritized community health and the sustainability of the travel industry. Examples are the Arizona Office of Tourism (AOT), the Sedona Chamber of Commerce and Tourism Bureau (SCC&TB), and the Alaska Travel Industry Association (ATIA).

AOT anticipated that as much as 40% of Arizona's hospitality workforce could find itself laid off or furloughed due to the pandemic. The agency created the Arizona Hospitality Workforce Connection website in partnership with the Arizona Office of Economic Opportunity to help unemployed hospitality workers find jobs which match with their skills.

SCC&TB and ATIA are applying demarketting to encouraging visitation now. The agencies launched  "Sedona will see you again!" and "Alaska will wait, for you!" videos with beautiful messages to remind tourists of social distancing and to welcome them coming back when the situation of the pandemic gets better.

Kudos to our amazing partners!