The CST seeks opportunities to work with agencies, municipalities, organizations, companies, and other partners to conduct informative research and develop strategic tourism plans, all with an orientation toward sustainability. Within the diverse members of our research team, our expertise and interests are broad but generally focused in the following areas. The list below, while not comprehensive, reflects the key themes of our current interests and endeavors.
Co-created Community Solutions for the Public Good
Strategic planning with citizen involvement and local leaders
Community assessment and tourism development
Marketing plans and market assessments
Economic impact studies
Rural tourism positioning and development
Sustainability
Social equity for all citizens to benefit from tourism
Conservation and protection of cultural, heritage and natural resources
Support of local, small businesses
Travel and smarter energy and transportation choices
Nature-based Tourism
Partnership programs with federal, state, and local land management agencies (BLM, Forest Service, NPS, State Parks, etc.)
Planning for reduced-impact tourism and recreation in natural areas
Stakeholder involvement and community-centered stewardship
Intersection of tourism and the conservation of flora, fauna, and landscapes
Technology Applications
Social media and the future of tourism advertising
Travel consumer decision making and purchasing on mobile devices